I've had the incredible opportunity to deliver two keynote talks this past year, showcasing live AI demos that are changing the game for pricing professionals. I've been getting a lot of questions about these demos, so I wanted to share a quick recap!
In my first talk at the Professional Pricing Society, I demonstrated how custom GPTs can be used for:
•Deep-dive industry analysis and pricing segmentation recommendations.
•Designing and predicting the results of conjoint studies using web data.
•Executing complex CART analysis for pricing segmentation.
For my second talk at Pricing Week, we took it a step further with agentic and synthetic AI, showing how different AI platforms can collaborate to solve real-world pricing challenges. We:
•Generated an 11-page report with short and long-term pricing opportunities from a sales dataset.
•Used agentic AI to provide strategic insights and create a board-ready PowerPoint presentation.
•Leveraged synthetic AI to build a live project management tool to track the implementation of the new strategies.
The goal of these demos wasn't to intimidate, but to inspire! We're at a unique point in history where anyone can build a powerful team of AI assistants without a huge budget. It's about leveling the playing field and making our lives easier.
My advice? Pick a platform, dream up a project, and assign your AI a role. You'll be amazed at what you can achieve!
#AI #Pricing #Keynote #Innovation #AgenticAI #CustomGPTs #FutureOfWork